Giant Tiger : International Womenβs Day Campaign
Commissioned by Giant Tiger for the 2024 International Women's Day Campaign with The Canadian Womenβs Foundation.
Working with themes of botanical symbolism, this custom design includes an orange Tiger Lily for confidence, good luck & prosperity; a pink Dahlia for inner strength, creativity & kindness; and a yellow Black Eyed Susan for justice & adaptability. The tiger lily is also a fun nod to Giant Tigerβs brand, and the vibrant palette creates a sense of warmth & happiness.
100% of the proceeds from the sale of this shirt were donated to the Canadian Womenβs Foundation to support programs for girls and gender-diverse young people.
Client & Location
Giant Tiger & The Canadian Womenβs Foundation - Canada (International Campaign)
Surface
Hand Drawn Digital Illustration, Procreate on iPad Pro
Year
2024